Meerkat emerged as a media and tech darling, easily winning the war for attention at this year’s SXSW.It initially piggybacked off of Twitter, but was quickly cut off, likely because Twitter has its own plans for a live streaming service built around a company it just acquired, Periscope.That included the infamous Josh Harris, a dot-com millionaire who imploded for his live audience, chronicled in the documentary We Live in Public."I was running a media technology agency for a while and trying to shove this down the throat of every client, but nobody wanted it," Sideman says.
Tayser Abuhamdeh doesn’t have what most people would call an exciting job. “Eventually I started opening up, saying random things, telling jokes and laughing at my own jokes.Often you see streamers squinting to make out a username, trying to reply in real time to the flood of compliments and questions."It’s all about the addiction to real time feedback and the nodes in the brain that it triggers," Sideman tells me.Users can also give premium goods, which cost money to acquire.A 99 cent tip sometimes gets a broadcaster to smile, while more expensive offerings elicit a personal shoutout, or more intimate reaction.